300% Membership Growth in One Year... Kolon FnC Launches 'The Cart Golf' App

[Asia Economy Reporter Seungjin Lee] Kolon Industries FnC Division is strengthening the service of its golf specialty online mall, 'The Cart Golf.'

Kolon FnC announced on the 17th that 'The Cart Golf' is launching a mobile-based dedicated application (app) after rapid growth within one year of its opening. The cumulative number of members of 'The Cart Golf' increased by 300% compared to last year (as of May 2021). The average monthly transaction amount is also rapidly growing by 220% compared to the previous year.

The newly launched app differentiates itself with 'curation' content that recommends and selects products for customers. It curates various products from tenant brands and produces original content by directly shooting photo spreads. Customers can access trending products and also receive styling advice.

Starting next month, a new category called 'It's My Golf' will be established to cover stories and styling related to golf brand industry workers.

Currently, more than 40 brands such as G/FORE, Pivvi, and Anel are tenants of The Cart Golf. They plan to continuously discover domestic and international brands recognized by enthusiasts until the end of the year.

Kolon FnC is holding an event until the 31st to celebrate the first anniversary of 'The Cart Golf.' Products from famous overseas golf brands such as Buzz of Condor, Jones, and Rada will be discounted up to 80%. Additionally, special products that have never been seen in Korea will be offered.

A representative of 'The Cart Golf' said, "We have prepared differentiated products and diverse events to repay customer support," adding, "Going forward, The Cart Golf will strengthen its golf specialty competitiveness and establish itself as a leading player."