POSCO Inter 54th Anniversary... President Joo Si-bo "We Must Leap Forward Through Collective Intelligence"

[Asia Economy Reporter Ki-min Lee] On the 22nd, POSCO International, celebrating its 54th anniversary this year, delivered a message of new leap forward amid an era of coexistence of opportunities and crises, aiming to become a 100-year company.

On this day, Ju Si-bo, President of POSCO International, sent an email titled 'A Letter to Employees and Executives' to all employees instead of holding a founding anniversary ceremony.

President Ju said, "Although there have been numerous difficulties, the reason the company has been able to continuously grow and develop is because of all the employees and executives," adding, "If we demonstrate the collective intelligence of employees during this era of transition and make a new leap forward, we can become a 100-year company, but if we fail to respond to change, we may fall into a second-rate company."

He also presented the future company image as ▲a company strong in crisis ▲an innovative company ▲a company that shares value. President Ju explained that being a company strong in crisis means having profitability based on three core businesses: steel, energy, and food.

Furthermore, the innovative company image refers to achieving visible results in new mobility, eco-friendly business, and hydrogen business sectors, and discovering future growth engines in new fields.

Regarding the company that shares value, he said, "It means practicing the corporate citizenship philosophy and making ESG (environment, social, governance) management an essential element."

President Ju emphasized, "We must catch two rabbits of growth and innovation based on a safety culture." Quoting the Doctrine of the Mean, he said, "Only those who do not neglect small matters and devote themselves wholeheartedly can change themselves and the world," urging everyone to devote themselves even to small tasks and look further ahead.

Meanwhile, despite last year's global economic recession, POSCO International recorded sales of 21.4724 trillion KRW, operating profit of 474.5 billion KRW, and net profit of 229.5 billion KRW. In addition to core businesses such as steel, energy, and food, the company is actively advancing in eco-friendly electric vehicle parts such as drive motor cores, secondary battery materials, and hydrogen business development.