[Asia Economy Reporter Yoo Hyun-seok] NBT, a point platform operator, is on the rise. It is interpreted that the expectation of mutual benefits has worked as Coupang, which is about to raise approximately 4 trillion won through a recent U.S. stock market listing, is expanding its business in various directions.
As of 10:01 AM on the 3rd, NBT was traded at 19,950 won, up 3.37% (650 won) compared to the previous trading day.
NBT is the No. 1 point platform operator in Korea. It has partnerships with major domestic e-commerce platforms such as Coupang, SSG, Tmon, and WeMet, providing platform services that lead to revisits and repurchases by consumers through point accumulation after lowest-price shopping.
As consumer inflow expands along with the growth of large partner platforms, NBT's revenue channels also grow simultaneously.
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