[Asia Economy Reporter Yuri Kim] Banyan Tree Club & Spa Seoul announced on the 26th that it will offer rooms at up to 30% discounted prices through Naver Shopping Live for one hour starting at 8 PM on the 27th.
The room types range from the nature-friendly Banyan Room to the Namsan Pool Suite equipped with a relaxation pool. The offer is limited to 150 rooms and will be available on a first-come, first-served basis. The discount applies only during the live broadcast. The stay period is from February 1 to April 30, 2021. From Monday to Thursday, rooms do not include breakfast, while from Friday to Sunday, rooms include breakfast. Room prices start from 385,000 KRW (tax included).
Customers who book rooms during the live broadcast will receive skincare products from the brand Quokka as gifts. Those who reserve the Banyan Room and Banyan Pool Deluxe Room will receive the Quokka Travel Kit and the new lip balm by Quokka, while those booking the Namsan Pool Premier Room and Namsan Pool Suite will be gifted the Truffle Moisture Duo consisting of Quokka’s best-selling Cream Blend and Serum Blend. Additionally, a comment event will be held for Naver Shopping Live viewers, with Quokka products given as additional prizes through a drawing.
Meanwhile, Banyan Tree Seoul is expanding its sales channels by introducing rooms for the first time through live commerce services. The company stated that it decided to enter live commerce to sell rooms via real-time video streaming and communicate quickly with customers in line with the non-face-to-face consumption trend.
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