Kolon Sports Antartica Sales Increase 5 Times Due to Heavy Snowfall

SUECOMMA BONNIE Long Boots 2nd Reorder Popularity After One Week

[Asia Economy Reporter Yujin Cho] Last week, the sales of winter fashion items surged due to the cold wave accompanied by heavy snowfall.

Kolon Industries FnC Division (hereinafter Kolon FnC) announced on the 13th that the down outerwear products of its outdoor brand Kolon Sports recorded a 45% increase in weekly sales compared to the same period last year.

In particular, the bestseller Antartica saw its sales volume increase fivefold during the same period. This cold wave contrasted sharply with last January, when the national average temperature was 2.8 degrees Celsius, marking the warmest on record.

Kolon Sports' representative down product, Antartica, is characterized not only by its functionality such as warmth but also by its style. Developed through clothing support for the Antarctic meteorite exploration team members, Antartica expanded to four styles in the last fall-winter season. It maintains its unique high functionality while being wearable according to the weather, making it perfect for cold waves like the current one.

Kolon FnC's women's shoe brand Suecomma Bonnie's long boots ‘Romel2’ also proceeded with a second reorder just one week after release and sold out the initial stock within a month.

Romel2 features a basic design made from 100% lamb leather, allowing for soft and comfortable wear. Released only in black, it adds a touch of luxury. It is characterized by its compatibility with various outerwear, from padding to coats.

A Kolon FnC official said, “As the record-breaking cold wave passes and a large amount of snow is forecast again, the number of customers seeking functional products continues to increase.”