[Asia Economy Reporter Choi Saeng-hye] Orion announced on the 1st that it will release a Christmas limited edition of ‘Orion#INeedASnack,’ a collection of popular snacks, to celebrate Christmas.
This Christmas limited edition features a Christmas design on the tray to create a home party atmosphere. It also includes DIY kit components such as Christmas stickers and wrapping bags, making it suitable as a gift for family, friends, and coworkers.
The set contains jelly, chocolate, and biscuits such as The Tangly My Gummy, Choco Song-i, Digestive Ball, Market O Real Brownie, and Moist Chocolate Chip. It is thoughtfully composed of products loved by people of all ages, from children to adults. Starting from the 1st, it will be easily available for purchase on major online shopping malls such as SSG.com and Gmarket, and from the 7th on Coupang and KakaoTalk Gift.
The INeedASnack series is a planned product released exclusively online, containing Orion’s representative popular snacks packaged according to three concepts: ‘Everyone’s Snack,’ ‘Need Chocolate,’ and ‘Mouth is Bored.’ Targeting the recent trend of convenience premium (a neologism combining convenience + premium) and consumers’ snack needs according to TPO (time, place, occasion), it has surpassed cumulative sales of 120,000 sets.
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