Obmom Korea, ‘YOOM Stroller’ Special Discount Event on November 17 at Lotte Department Store Mall ‘Back Live’

YOOM stroller

Obmom Korea Company, the distributor of the UK premium stroller brand ‘egg’, announced the domestic launch of a new stroller brand ‘YOOM’.

An official from Obmom Korea Company stated, "‘YOOM’ is inspired by the word ‘Yoomcha’, a shortened form of stroller in Korean. It was created by combining the sensibility of the premium stroller brand egg with Obmom Korea Company’s continuous research on domestic childcare trends."

The YOOM strollers, reflecting the 2021 childcare and fashion trends in advance, will be released as three types of deluxe strollers called ‘YOOM Signature’ and four types of portable strollers called ‘YOOM Easy Folding’.

YOOM Signature redefines the three essential needs for premium deluxe strollers: safety, driving performance, and convenience. It features a newly designed frame that evenly distributes weight, wheels and suspension that determine ride comfort. Premium functions with added delicacy include easy switching between forward and rear-facing modes, a high chair position seat that can be used as a toddler table chair without removing the stroller, and a large-capacity storage space.

YOOM Easy Folding provides three core solutions most considered when purchasing a portable stroller?‘auto folding’, ‘independent standing’, and ‘compact folding’?to help parents starting childcare go out and store the stroller without burden. It also incorporates premium features found in deluxe strollers such as a recliner seat, quadruple suspension, UV-blocking canopy, and a mesh window on the canopy for checking the child.

The YOOM Signature and Easy Folding strollers will officially launch on the 16th through Lotte Department Store Mall, and on November 17th at 6:30 PM, customers can purchase the products at exceptional prices and configurations via the live commerce channel ‘BaekLive’ on Lotte Department Store Mall. The YOOM strollers, which redefine strollers by Obmom Korea Company, will be available online at Lotte Department Store Mall and at six Alma direct stores (Lotte Department Store Mia Branch, Hyundai Department Store Trade Center/ Cheonho/ Daegu/ Busan/ Chungcheong branches).