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[Ki Ha-young's Everyday Card] From Guanggunje to Black Friday... "Get Your Card Benefits"

Ahead of November 11 Singles' Day and November 27 Black Friday,
Card Companies Hold Events Featuring Instant Discounts and Cashback

[Asia Economy Reporter Ki Ha-young]Is there anyone these days without at least one credit card? In modern society, anyone can have a card if they want. Credit cards have brought unparalleled convenience to daily life. Now, wherever you go, you can easily see people paying with credit cards or smartphones. As demand has increased, cards with various benefits are being released almost daily. Accordingly, Asia Economy delivers various stories related to cards, which are inseparable from our consumer life, through the weekly 'Cards in Daily Life' corner, from introducing new cards to industry behind-the-scenes and guides for card beginners.


[Ki Ha-young's Everyday Card] From Guanggunje to Black Friday... "Get Your Card Benefits" [Image source=Yonhap News]

November 11 is Guanggunje, and November 27 is Black Friday. Card companies are presenting various events to coincide with these global shopping seasons. Instant discounts or cashback benefits are typical. Using card company benefits allows you to shop more cheaply.


First, ahead of Guanggunje on the 11th, you should pay attention to the discount benefits offered by card companies. Guanggunje, known as the Chinese version of Black Friday, is the largest online shopping day in China. Using card company instant discount events on AliExpress, you can get discounts up to $30.


November 11?13, Up to $30 Discount on AliExpress

Shinhan Card offers an instant $30 discount to the first 1,000 customers who pay $150 or more with any Shinhan (credit) card on AliExpress from 5 PM on the 11th to 4:59 PM on the 13th Korea Standard Time. Additionally, the first 13,000 customers who pay $50 or more receive an $8 discount.


During the same period, Samsung Card also provides a $20 instant discount to the first 7,000 customers who pay $50 or more on AliExpress. KB Kookmin Card offers an $11 instant discount to the first 5,000 customers who pay $70 or more with KB Kookmin international brand cards (excluding KB Kookmin UnionPay, corporate, BC, Maestro cards). Hyundai Card gives $25 and $10 discounts to the first 20,000 customers who pay $80 and $30 or more, respectively. Lotte Card offers a $20 discount to the first 4,500 customers who pay $100 or more per transaction using a Mastercard-branded Lotte personal credit card. Woori Card also provides a $10 instant discount to the first 7,000 customers who pay $50 or more on AliExpress.


Similar events will be held for Black Friday on the 27th. From 5 PM on the 23rd to 4:59 PM on the 28th Korea Standard Time, instant discount benefits will be provided for payments made with eligible cards on AliExpress. KB Kookmin Card offers a $7 instant discount to the first 7,000 customers who pay $50 or more with KB Kookmin international brand cards. Hyundai Card provides $25 and $10 discounts to the first 10,000 customers who pay $80 or more and $30 or more, respectively. Samsung Card and Lotte Card also offer instant discounts of $20 for payments of $50 and $100 or more, respectively, to the first 4,000 and 2,500 customers.


[Ki Ha-young's Everyday Card] From Guanggunje to Black Friday... "Get Your Card Benefits"

Hana and NH Nonghyup Cards Offer Up to 70,000 KRW Cashback Benefits

Besides instant discounts, some card companies offer cashback benefits. Hana Card runs a discount event in November for customers holding Hana credit or check cards on its own overseas direct purchase platform 'Overseas Direct Purchase Lounge,' in collaboration with AliExpress, Amazon, and iHerb. On AliExpress, customers receive $7 cashback for cumulative spending of $50 or more and $12 cashback for $100 or more during the period. On Amazon, customers get $5 cashback for $50 or more and $10 cashback for $100 or more cumulative spending during the period.


NH Nonghyup Card also offers up to 70,000 KRW cashback for payments made with NH Nonghyup overseas dual cards (Chaeum) at three overseas direct purchase stores?Amazon.com, MatchesFashion, and YOOX?during November. Cashback benefits are provided based on cumulative overseas spending: 10,000 KRW for 200,000 KRW to less than 500,000 KRW, 30,000 KRW for 500,000 KRW to less than 800,000 KRW, 50,000 KRW for 800,000 KRW to less than 1,000,000 KRW, and 70,000 KRW for 1,000,000 KRW or more. To participate in this event, customers must apply in advance via the Nonghyup Card website or application, and cashback will be provided at the end of December.


Additionally, Samsung Card plans to provide prizes to a total of 1,561 customers who spend 200,000 KRW or more in online and overseas categories, including direct purchases, by the end of this month through a lottery. KB Kookmin Card also runs coupon giveaways and point accumulation events based on spending at eight famous online overseas direct purchase malls such as Farfetch, Mytheresa, YOOX.com, and 24S. Benefits include a Starbucks Americano coupon for spending over 200,000 KRW, 10,000 points for over 500,000 KRW, 30,000 points for over 1,000,000 KRW, and 100,000 points for over 3,000,000 KRW.




© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

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