[Asia Economy Reporter Choi Saeng-hye] Dongseo Foods announced on the 29th that it will launch a healthy cereal, 'Post Rice & Fiber,' which contains various nutrients such as dietary fiber and prebiotics along with rice flakes.
Post Rice & Fiber is the second nutrition concept cereal following last year's launch of 'Post Rice & Protein.' Dongseo Foods planned this new product reflecting the recent trend of cereals containing dietary fiber becoming popular overseas and gaining popularity domestically as well.
The product features a crispy and refreshing taste by adding apple yogurt powder to savory rice flakes, and it is further enriched with dietary fiber balls known to be rich in nutrients and beneficial for gut health. Each serving size (30g) contains 3.3g of dietary fiber, equivalent to one apple, and includes 12 vitamins and minerals as well as prebiotics, making it perfect for a quick and healthy breakfast on busy mornings.
Post Rice & Fiber will be sold nationwide at discount stores for 5,980 KRW for 270g and 7,880 KRW for 480g.
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