[Asia Economy Reporter Seungjin Lee] Lotte Hi-Mart's online shopping mall will hold the 'Lotte ON(ON) World' shopping festival for ten days from the 23rd to November 1st.
'Lotte ON World' is a large-scale e-commerce event involving Lotte Hi-Mart and other Lotte distribution affiliates. Lotte Hi-Mart plans to showcase various promotional products, including kimchi refrigerators, PCs, and digital appliances.
During the event, a premium coupon pack offering up to 20% discount will be provided. Customers who purchase event products worth more than 100,000 KRW will receive an additional discount of up to 20%, capped at 20,000 KRW. Additionally, purchases over 1,000,000 KRW will receive a 50,000 KRW discount.
Special products that accumulate up to 20% of the payment amount as L.Points will also be available. When paying with L.PAY on the Hi-Mart mobile app for event products such as Samsung Electronics kimchi refrigerator (202L), Samsung Electronics Jet cordless vacuum cleaner, Balmuda toaster, and Cuckoo Electronics rice cooker, customers can earn up to 50,000 KRW in L.Points.
There are also benefits for customers who use both Lotte Hi-Mart's online shopping mall and offline stores. If purchases exceed 200,000 KRW in each channel, customers will receive 5% of the total payment amount as L.Points, up to 50,000 KRW, without needing to apply separately.
Lee Chan-il, head of Lotte Hi-Mart's online business division, said, “Ahead of the year-end, when shopping demand is especially high due to Korea Sale Festa and Black Friday, Lotte Hi-Mart has prepared a large-scale event that can be enjoyed online. Since 'Lotte ON World' is conducted together with other distribution affiliates, we expect synergistic effects.”
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