Alloso, French-style Sofa 'Devenir' Launch Promotion

Aloso's new sofa 'DEVNIR'.
[Photo by Aloso]

[Asia Economy Reporter Kim Jonghwa] Persys Group's sofa specialist brand Alloso has launched the French-inspired design sofa 'DEVNIR,' which continuously transforms spaces through mix-and-match options tailored to personal tastes.

The newly introduced DEVNIR is a design sofa series that reinterprets the long-loved French look with a sophisticated yet modern sensibility. It features a wide, flat seat reflecting the Korean floor-sitting culture, iconic armrest designs, and three types of cushions harmoniously balanced together.

DEVNIR allows customers to apply over 60 carefully selected leather and fabric options by Alloso to the sofa’s detailed components?backrest, seat, and cushions?offering the joy of customizing products according to individual preferences. Furthermore, even after purchase, if the desired interior atmosphere or taste changes, customers can easily update the style by purchasing components with different finishes separately.

The modular design with Velcro fastening enables easy rearrangement, allowing diverse spatial arrangements suited for community gatherings, family meetings, TV watching, and other living room uses.

To celebrate this launch, Alloso will offer a 10% discount on the 'DEVNIR' sofa for two weeks starting from the 21st on the Alloso Naver Store and official website. Especially on the Alloso Naver Store, in addition to the discount, an extra coupon worth 100,000 KRW will be provided for even richer benefits.

An Alloso representative said, "The DEVNIR sofa combines excellent aesthetics with French sensibility and offers a mix-and-match finish combination that fully reflects user preferences, along with a modular design that makes rearrangement easy. We expect it to bring vitality to the prolonged stay-at-home lifestyle."