Price 3.96 Million KRW... Galaxy Z Fold2, Watch3, and Buds Live Included
Thom Browne Signature Design... 2 Types of Cases and 2 Types of Straps
Available for Experience at 5 Galaxy Studios from the 6th to the 8th
[Asia Economy Reporter Han Jinju] Samsung Electronics will conduct a limited online lottery sale of the premium package 'Galaxy Z Fold2 Thom Browne Edition,' created in collaboration with Thom Browne.
On the 6th, Samsung Electronics announced that applications for purchase will be accepted on Samsung.com from 9 a.m. on the 7th until 6 p.m. on the 8th. Winners will be announced on the morning of the 9th. The price is 3.96 million KRW, and delivery will begin sequentially from the 25th. The global sales quantity is limited to 5,000 units.
The exterior design of the Galaxy Z Fold2 Thom Browne Edition features a gray color with a stripe pattern design that replicates the texture of actual fabric. The signature pattern extends to the lock screen and is also applied to the wallpaper. It offers a Thom Browne art sketch lock screen that changes daily and a dedicated photo filter that digitalizes Thom Browne's worldview.
The package includes the Galaxy Z Fold2 along with a Galaxy Watch3 41mm model and Galaxy Buds Live, both designed by Thom Browne. The Galaxy Watch3 features a metal frame in Thom Browne gray color, a leather strap with the signature pattern, and five exclusive Thom Browne watch faces. The Galaxy Buds Live come with a luxurious finish and a Thom Browne-designed leather case.
Various accessories are provided, including two types of foldable phone leather cases and a rubber strap for the Galaxy Watch3. Even internal components such as the charger, cable, and dust bag feature Thom Browne's design, completing a package design that customers will want to keep for a long time.
Fashion designer Thom Browne said, "The further evolved partnership between Thom Browne and Samsung is perfectly applied in this 'Galaxy Z Fold2 Thom Browne Edition.' The premium design with the highest level of perfection will satisfy consumers' lifestyles who want to express their individuality and pride through their smartphones."
Choi Seung-eun, Executive Vice President and Head of Marketing Team at Samsung Electronics' Wireless Business Division, said, "We are pleased to expand the Galaxy ecosystem and continue to provide a special premium mobile experience through our ongoing partnership with Thom Browne. Through collaboration with a fashion house, the innovative technology and artistic design of the 'Galaxy Z Fold2' inspire each other and will offer new value and enjoyment to users."
Samsung Electronics will provide buyers of the Galaxy Z Fold2 Thom Browne Edition with a one-year subscription to the mobile device total care service 'Samsung Care Plus,' as well as the 'Galaxy Z Premier Service' for foldable customers, which includes two on-site repair visits per year and one free protective film application.
The Galaxy Z Fold2 Thom Browne Edition can be experienced from the 6th to the 8th at five Galaxy Studios: Times Square in Yeongdeungpo, Pami? Station, COEX Parnas Mall, IFC Mall, and AvenueL World Tower branch in Seoul. Detailed information about the limited sale can be found on Samsung Electronics' website.
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