Ace Bed Opens 'Ace Square Deokcheon Branch'

Ace Bed has opened 'Ace Square Deokcheon Branch.'
[Photo by Ace Bed]

[Asia Economy Reporter Kim Jong-hwa] Ace Bed announced on the 20th that it will open 'Ace Square Deokcheon Branch' in Deokcheon, a rising residential town in Busan Metropolitan City.

Ace Bed follows the philosophy that "you must lie down and try the bed before purchasing," promoting the advantages of its products and recommending the perfect fit through offline experiences available only at Ace Square. Ace Square stores are opened in representative commercial areas after analyzing population distribution, foot traffic, and accessibility to increase experiential opportunities for local consumers.

The Deokcheon branch, opened on five floors above ground with an area of approximately 525㎡ (about 159 pyeong), is the 23rd Ace Square store and the second in Busan Metropolitan City. Ace Square Deokcheon is located adjacent to Deokcheon Station on Busan Metro Line 2 and also has dedicated parking spaces, considering consumer accessibility.

Notably, the store interior of the Deokcheon branch is designed with wide customer flow paths, allowing customers to examine each product like in a gallery. Additionally, the store includes a space to explore the history of Ace Bed, providing consumers with the brand value of quality-first Ace Bed.

In the experience zone, where customers can lie down on mattresses directly, experts offer mattress recommendation services tailored to individual body types and sleeping habits. Separate displays are also set up in each concept zone, including Trend Collection, Experience Zone, FOR DUO, FOR SINGLE, and Stressless, providing various information about the products.

Furthermore, at Ace Square Deokcheon, customers can find the Norwegian luxury recliner 'Stressless' and the natural modern lifestyle furniture brand 'Rio Furniture' all in one place.

To commemorate the opening of Ace Square Deokcheon, a special gift event will be held on a first-come, first-served basis. Customers purchasing at the Deokcheon branch will receive welcome gifts and premium gifts such as USB LED lamps, with various gifts offered depending on the purchase amount.

An Ace Bed official stated, "Ace Square Deokcheon will establish itself as a key store in the northwest area covering Buk-gu, Sasang-gu, and Saha-gu in Busan," adding, "Through this large-scale furniture landmark where local consumers can encounter various Ace Bed products, we hope to ease their concerns about interior design even a little."