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Cleansing to Mascara, This Week's Beauty New Arrivals [Beauty新]

Clarins·Clio·Tony Moly·Lavida·New Color·HUIA

Cleansing to Mascara, This Week's Beauty New Arrivals [Beauty新] Clarins·Clio·Tonymoly·Labida·New Color·HUIA

[Culture & Life Department Reporter Choi Jeonghwa] This week, a variety of new beauty products have been released, including Clarins' Summer Facial Kit, TonyMoly's four Green Tea products, two new cleansing items from Nu Colour, WHIA's soaps, Clio's mascara, and Labida's lip balm.


Clarins 'Summer Facial Care Set'
Cleansing to Mascara, This Week's Beauty New Arrivals [Beauty新] Clarins 'Summer Facial Care Set'

Clarins introduces the 'Summer Facial Care Set,' which includes the full-size 'UV+ Anti-Pollution Day Screen Multi Protection' and best-selling jumbo samples.


Clarins' 'UV+ Anti-Pollution Day Screen Multi Protection' is an essential item for summer city life. With a powerful SPF50/PA++++ filter and a proprietary anti-pollution complex, it safely protects the skin from UV rays and air pollution. This special offer allows customers to receive three best-selling jumbo samples at the price of one full-size 'UV+ Anti-Pollution Day Screen Multi Protection.'


TonyMoly Launches ‘The Green Tea Truebiome 4 Types’ with More Natural Ingredients
Cleansing to Mascara, This Week's Beauty New Arrivals [Beauty新] TONYMOLY Launches 'The Green Tea Truebiome 4 Types' Made Kinder with Naturally Derived Ingredients

Street culture brand TonyMoly has launched ‘The Green Tea Truebiome 4 Types,’ enhanced with more natural ingredients.


Upgraded and renewed from the existing best-seller ‘The Moist Green Tea’ line, ‘The Green Tea Truebiome 4 Types’ increased the content of Boseong green tea extract and natural ingredients compared to the previous fermented green tea Cheongtaejeon from Namhae.


Using EWG green-grade ingredients, ‘The Green Tea Truebiome 4 Types’ contains moisture-rich Boseong green tea extract and Truebiome™ which cares for skin hydration. Additionally, key ingredients include hornbeam bud extract for tightening care and evening primrose extract for clear skin.


Moreover, the products apply an ‘eco-friendly water-soluble label’ that can be easily peeled off and rinsed under running water after use, making recycling more convenient.


Clio Strengthens Mascara Lineup with ‘Kill Lash Mascara No.3’ Surpassing 580,000 Units Sold
Cleansing to Mascara, This Week's Beauty New Arrivals [Beauty新] Clio Launches Additional Shade No. 3 of 'Kill Lash Mascara,' Surpassing 580,000 Units in Cumulative Sales

Makeup brand Clio, which pursues street confidence, is strengthening its mascara lineup by launching the new No.3 ‘Smooth Volume’ of the ‘Kill Lash Superproof Mascara,’ which has surpassed 580,000 units in cumulative sales, on the 10th.


Known for its neat curling of each lash, the ‘Kill Lash Superproof Mascara’ combines a soft gel formula base with wax ingredients that finish cleanly, fixing lashes without clumping or flaking, boasting strong volume as applied. Especially, the newly released No.3 ‘Smooth Volume’ features a dense curved brush that helps create a full look even for short and sparse lashes.


Additionally, Clio’s ‘Kill Lash Superproof Mascara No.3’ has a water-resistant formula that minimizes powder fallout and smudging even with sweat and oil, maintaining neat curling for a long time in hot summer weather.


Labida Launches Luminous Solution Petal Color Lip Balm
Cleansing to Mascara, This Week's Beauty New Arrivals [Beauty新] Coreana Cosmetics Launches Lavida Luminous Solution Petal Color Lip Balm

Koreana Cosmetics’ representative brand ‘Labida’ has launched the ‘Luminous Solution Petal Color Lip Balm,’ which provides moisturizing care for dry lips as well as a natural color.


The newly introduced ‘Labida Luminous Solution Petal Color Lip Balm’ contains plant-derived nourishing moisturizing ingredients such as sunflower seed oil, shea butter, and hibiscus bark extract, which soothe flaky lips and form a smooth moisturizing coating that keeps lips hydrated for a long time.


Furthermore, the melting balm texture melts smoothly with a non-sticky, watery feel, delivering a glossy finish. The color resembles a healthy natural flush rather than an artificial pink tone, adding vitality to the lips. It features a subtle color that is not heavy even when layered multiple times, allowing users to adjust the intensity as needed.


Nu Skin Korea Launches ‘Nu Colour Cleansing New Products 2 Types’
Cleansing to Mascara, This Week's Beauty New Arrivals [Beauty新] Nu Skin Korea Launches Two New Products in the New Color Cleansing Line

Global beauty and healthcare company Nu Skin Korea’s makeup brand Nu Colour has launched a cleansing souffle and a point makeup remover.


The cleansing souffle is a one-step cleansing balm that simultaneously removes makeup and exfoliates dead skin cells. It allows users to remove residual makeup and impurities while caring for exfoliation and providing a massage effect all at once. The point makeup remover effectively removes heavy makeup while being gentle and comfortable to use. It is a shaken water & oil dual-phase formula containing young green tea water rich in skin-soothing ingredients, making it gentle enough for sensitive eye and lip areas.


WHIA X Donggubat Collaborate to Launch ‘Natural Soap 3 Types’
Cleansing to Mascara, This Week's Beauty New Arrivals [Beauty新] Hwia X Donggubat, Collaboration Debuts 'Three Types of Natural Soaps'

Media commerce company Brand X Corporation’s hygiene habit brand ‘WHIA’ has partnered with social enterprise ‘Donggubat’ to release three types of natural soaps.


The new products are characterized by being made with mildly acidic soaps using natural oils instead of excessive chemical substances commonly used in daily life, and cold-processed (CP) soaps. WHIA’s natural soaps have different unique features depending on their color and purpose. The mint-colored ‘Cool Soap,’ true to its name, contains menthol which provides a cooling and deodorizing effect, soothing heat in the scalp and effectively removing odors.


This project, planned as WHIA’s first shared value creation activity, was carried out in collaboration with the social venture ‘Donggubat,’ which employs people with developmental disabilities. All products are produced by ‘Donggubat,’ creating jobs and social value simultaneously for people with developmental disabilities.


‘Donggubat’ is a social enterprise that addresses the issue of long-term employment for people with developmental disabilities and produces eco-friendly lifestyle products to help both disabled and non-disabled people coexist with nature in everyday life.


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