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Lotte Homeshopping Offers Up to 73% Discount on Language Wear and Sports Brands

Preference for Close-Range Outdoor Activities Due to COVID-19
Reflecting High Demand for Sportswear

Lotte Homeshopping Offers Up to 73% Discount on Language Wear and Sports Brands


[Asia Economy Reporter Lim Hye-sun] Lotte Homeshopping will hold a special broadcast from the 16th to the 19th, offering discounts of up to 73% on underwear and leisure sports brands, along with 10% reward points on purchase amounts.


According to Lotte Homeshopping, as preferences for nearby outdoor activities increased due to the novel coronavirus infection (COVID-19), the number of sportswear orders on Lotte Homeshopping grew by 90% compared to the same period last year (March 1 to July 14), and tracksuits increased by more than 30%. Additionally, underwear orders rose by over 35% due to seasonal factors. Accordingly, Lotte Homeshopping will focus on popular sportswear brands such as Hummel, Jeep, and PGA. In particular, cost-effective set products including jackets, pants, T-shirts, and hats will be sold at reasonable prices ranging from 30,000 to 50,000 KRW.


On the 17th at 5:40 PM, the Danish sports brand 'Hummel's' 'Men's and Women's Packable Tracksuit' will be sold at a 44% discount. The set includes a jacket and pants, and since its launch last May, it has surpassed 6,000 sets ordered, gaining popularity for its high-performance fabric and practical design. Following this, a set of three Jeep T-shirts and hats will be sold in the 40,000 KRW range. On the 18th at 6:15 AM, due to increased golf course visitors amid COVID-19, demand for golf wear has risen, and PGA's three types of golf pants will be offered at a 26% discount. Also, as underwear demand surges in summer due to heavy sweating, Just My Size underwear will be sold at special prices during broadcasts at 4:25 PM on the 18th and 10:35 PM on the 19th. 'Just My Size' is Lotte Homeshopping's representative underwear brand, having surpassed 130,000 sets ordered and 16 billion KRW in order amounts this year alone.


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