Sesaliving, 2020 F/W 'Jung Hae-in Collection' Launch Commemorative Special Sale

[Asia Economy Reporter Moon Hyewon] Wellcron's allergy-preventive functional bedding brand ‘Sesaliving’ announced on the 1st that it has unveiled its 2020 F/W products featuring the brand’s exclusive model ‘Jung Hae-in’ and is holding a special sale event offering specially made bromides as gifts.

The 2020 F/W season products are ‘modern’ style items with a simple and sophisticated sensibility such as ‘Studio,’ ‘Lezon,’ and ‘Limit,’ in line with the monotone interior trend recently popular among people in their 20s and 30s. In addition, new products with various designs are released to allow consumers to choose according to their desired themes, including the ‘Sweet’ product with an elegant style featuring bright patterns inspired by nature, and the ‘Merid’ product with a neoclassical style embodying a vintage Nordic sensibility.

A making-of video of the photo shoot featuring the new exclusive brand model, actor Jung Hae-in, was also released. In the video, viewers can see Jung Hae-in spending his daily life feeling the softness of Wellwash fabric and comfortably healing his tired body with Sesaliving bedding after finishing his day’s work.

Through the making video, Jung Hae-in said, “I was surprised and very pleased when I was offered the model position because I have been using Sesaliving blankets for a long time,” and added, “The functional bedding of Sesaliving that I personally used prevents dust, allergies, and mites with Wellcron’s material technology, allowing for a refreshing deep sleep, so I confidently recommend it.”

Sesaliving is holding a special sale event offering up to 30% discount on the 2020 F/W Jung Hae-in collection until the 31st. Customers who purchase will receive a specially made Jung Hae-in bromide as a gift.

During the same period, three-piece sets of transitional season comforters and carpets, as well as premium goose down comforters (from Poland and Hungary), will also be offered at up to 50% discount. The special sale event is held at Sesaliving dealerships nationwide, and emergency disaster relief funds can also be used.