[Asia Economy Reporter Minyoung Cha] 11st announced on the 10th that it will hold the April ‘Monthly Sipiljeol’ event, delivering shopping benefits every month on the 11th.
They prepared seasonal home appliances such as air conditioners and air purifiers that are popular in the spring season from April to May, as well as new spring fashion items. The main event of Sipiljeol, the ‘Time Deal,’ offers up to 74% discounts on a total of 65 products throughout the day, with 5 products each hour starting from 11 a.m., focusing on items for daily life preparation.
At 12 p.m., they will sell the ‘Everybot Edge Wet Mop Robot Vacuum Cleaner,’ at 3 p.m. the ‘Winia 16-pyeong Stand Air Conditioner,’ at 8 p.m. the ‘Livart Ronan Front Desk,’ at 9 p.m. the ‘2020 Dynatone Digital Piano,’ and at 11 p.m. the ‘Xiaomi Mi Air Purifier.’ Other featured items include spring new clothing from ‘Andar,’ designer brand ‘Compagno’ lucky boxes, popular home appliances such as the ‘Apple Watch 5’ and ‘Braun Electric Shaver.’ Especially, the recently scarce ‘Nintendo Switch’ will be sold at 4 p.m. (console) and at 7 p.m. the ‘Animal Crossing: New Horizons’ title.
LG Electronics is also offering discounts up to 23%. Selected products with increased recent customer demand include LG CordZero vacuum cleaners, PuriCare air purifiers, top-loading washing machines, CineBeam projectors, Gram laptops, G Pad tablets, and dishwashers. CJ CheilJedang’s convenient meals and probiotics for a healthy and easy meal at home will also be discounted up to 20%.
Under the theme of ‘Wise Home Life Overcoming COVID-19,’ shopping content such as ‘Recommended Exercise Equipment for Home Training’ and ‘Spring Wardrobe Organization’ has been prepared. Customers can obtain shopping information and purchase related products immediately.
They will also present a car giveaway event prepared with SsangYong Motor. Customers can enter the draw by purchasing Monthly Sipiljeol products, with one ‘SsangYong Rexton Tivoli Gasoline V:1 Trim (Automatic)’ vehicle to be awarded by lottery. Additional entry opportunities up to 7 times are given if customers upload video reviews or make their first payment with the 11st Shinhan Card.
Special benefits are also prepared for loyal customers of Monthly Sipiljeol this time. Customers who participated in all three Monthly Sipiljeol events from January to March this year will receive 3,000 SK Pay points, limited to the first 3,000 people. Customers who purchased twice will receive 2,000 points limited to 5,000 people, and those who purchased once will receive 1,000 points limited to 10,000 people. There are also discounts from six major card companies, SK Pay points accumulation up to 19%, and T Membership discounts up to 22%. The ‘Communication Project’ started last month will continue.
Lee Sang-ho, CEO of 11st, said, “We hope that customers can gain new energy through the April Sipiljeol, prepared with the hope of a healthy return to daily life as soon as possible,” and added, “In April, we have specially prepared additional benefits for loyal customers who have loved Sipiljeol so far, and we will continue the Communication Project to become 11st that sincerely reaches more customers.”
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