Orion Launches Market O Nature 'Oh! Granola Bar Cacao & Probiotic Balls'

[Asia Economy Reporter Choi Saeng-hye] Orion announced on the 27th that it will launch a new product, "Oh! Granola Bar Cacao & Probiotic Balls," under its convenient meal replacement brand "Market O Nature."

Oh! Granola Bar Cacao & Probiotic Balls is made by adding deeply flavored cacao powder to grains such as whole oats, rye, and domestically produced rice, with the addition of probiotic balls to give a refreshing taste. In line with the concept of a "healthy meal," the product is fortified with nuts for a satisfying fullness, as well as nine vitamins and minerals including iron, folic acid, and vitamin E to enhance its nutritional value.

Orion noted that the "Oh! Granola Cacao," launched last year, has been popular among young consumers who want to enjoy granola without burden thanks to its sweet cacao flavor. Based on this, they expanded the Oh! Granola Bar lineup by adding a cacao flavor to broaden consumer choices.

Market O Nature Oh! Granola is a convenient meal replacement product designed for busy modern people to have a quick meal anytime and anywhere without restrictions of time and place. The lineup includes five types of "Oh! Granola" (Black Bean, Fruit, Vegetable, Cacao, Strawberry) and four types of "Oh! Granola Bar" (Black Bean, Fig Berry, Pumpkin Sweet Potato, Cacao & Probiotic Balls), made by processing domestically produced rice, rye, and oats provided by NongHyup as they are.