Hueim Company (Elby Hueim Hair), a global leader in the beauty and cosmetics industry, announced that through Avinier Castle, a marketing and talent development institution operating for the 10th year in 2020, it is unveiling technologies aimed at better customer satisfaction services and leading store innovation.
Choi Mirae, Director of Avinier Castle, stated at this seminar, “We will try various methods with beauty professionals and lead new trends,” adding, “This year’s event will analyze future customers and provide practical help to practitioners through marketing tailored to the characteristics of hair salons.”
Hueim Company, which operates a beauty franchise business, supports franchise store openings and operational development through such trend seminars, proving results with an increase in the number of franchise stores and many cases of significant sales growth.
A representative case verified by Avinier Castle in 2019 after analyzing consumer psychology using marketing includes Elby Hueim Hair Anyang Branch and Elby Hueim Hair Bupyeong No.1 Branch. Individual designer sales increased by approximately 380%, achieving sales far exceeding targets.
Hueim Company (Elby Hueim Hair) stated, “In 2020, we will focus on the marketing value through Avinier Castle, and another key, ‘customer orientation,’ which includes basic marketing awareness, is the core of modern corporate marketing and product services. From friendly responses by sales staff to AS services, we aim to provide ‘humanized services’?that is, humane services?standing on the side of consumers to offer more proactive product services.”
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