TS Shampoo Selected as a Top 5 Popular Product in 2019 on Taiwan's Famous Beauty TV Show 'Please, Goddess 2'

On January 5th, it was announced on the 14th that TS Trillion (CEO Jang Ki-young)'s flagship brand ‘TS Shampoo’ was selected as one of the Top 5 popular products of 2019 on Taiwan’s beauty entertainment TV program ‘Please, Goddess Season 2’ aired in Taiwan.

‘Please, Goddess 2’ is Taiwan’s first Korean K-beauty specialized entertainment program, jointly planned and produced by Taiwan media group Sanli (三立) and domestic content commerce company Dal Factory (CEO Min Byung-sun). It is an influential beauty program that closely introduces beauty know-how and fashion trends of top stars from Korea and Taiwan. Additionally, the program’s main MC Kevin is a famous influencer with over 60 million followers.

In this broadcast, based on opinions and review ratings from a panel composed of influencers and general public in Taiwan regarding numerous products introduced through the program, the Top 5 popular products including perfume, cleansing pads, sunscreen, essential oils, and TS Shampoo were selected. In particular, main MC Kevin gave a detailed explanation about ‘TS Shampoo,’ highlighting its subtle essential oil fragrance and hair loss symptom relief function, recommending it to those concerned about hair loss and hair texture, which received a positive response from Taiwanese viewers and became a major topic.

A TS Trillion representative stated, “Since ‘Please, Goddess 2’ is a famous TV program in Taiwan, it has great influence on Taiwanese viewers. It is somewhat encouraging that it has captured the hearts of consumers who are very interested in hair products. Therefore, as a leading brand in the domestic hair loss shampoo market, we are preparing various marketing activities to become a recognized brand in Taiwan as well. Based on this, we plan to expand the market with a positive image of the TS brand to customers in the Greater China region including Taiwan, Hong Kong, and Macau.”

TS Trillion has established a solid position domestically as a health lifestyle specialized brand company by expanding its business from its flagship brand ‘TS Shampoo’ to hair care, functional cosmetics, and health functional foods. Also, based on a corporate philosophy that insists on only good ingredients, it is actively expanding its sales channels into the global shampoo markets including Vietnam, Hong Kong, Taiwan, China, and the United States.