TS Trillion (CEO Jang Ki-young), the manufacturer of ‘TS Shampoo’ famous for the ‘Son Heung-min Shampoo,’ announced the winners of the event to watch the Tottenham Hotspur Premier League match featuring the national football player Son Heung-min, who is the model for their product ‘TS Shampoo.’ This incredible event covered all expenses except personal costs such as meals, including tickets to watch the match against Manchester City on February 2, round-trip airfare to the UK, and accommodation, drawing significant attention to the announcement of the winners.
On December 30 at 11 a.m., TS Trillion held a draw on the official TS YouTube channel to select five winners who would receive tickets to watch the Tottenham Premier League match live. Reflecting Son Heung-min’s recent popularity, many participants joined, and interest in the winners was high. To ensure fairness in the announcement, the draw was conducted live at TS headquarters and broadcasted on the official TS YouTube channel.
The announcement attracted many viewers who eagerly awaited to see who would be lucky enough to watch Son Heung-min’s Premier League match in person. Although the chat was filled with numerous comments, most congratulated the five winners and acknowledged the fairness of the draw, allowing the announcement to conclude smoothly without any issues.
A TS Trillion representative stated, “This event was conducted transparently and fairly through a live broadcast on our official YouTube channel. CEO Jang Ki-young and company executives participated in the draw, and TS Trillion plans to continue providing many opportunities to communicate with consumers through various events and our YouTube channel.”
Meanwhile, this Son Heung-min Premier League match viewing event was automatically entered for members who joined the ‘TS Plus Membership’ from December 11 to 22. The TS Plus Membership is operated by TS Trillion and offers various benefits through its website.
Upon joining, members receive a welcome gift that allows them to try TS Trillion’s flagship products in advance, along with a coupon celebrating their new membership. The welcome gift includes popular products worth approximately 90,000 KRW, such as TS Shampoo, hand wash, toothpaste, and essence, providing benefits exceeding the annual membership fee by itself.
The product purchase reward rate also significantly increases. While regular members earn only 2% based on actual payment amounts, ‘TS Plus Members’ can earn 5%. Additionally, birthday coupons and super coupons are provided to enhance discount benefits. Using the super coupon issued on the first day of each month grants a 50% discount.
TS Trillion is solidifying its position as a health lifestyle specialist brand by expanding its business areas from its flagship brand ‘TS Shampoo’ to hair care, functional cosmetics, and health supplements. As a leading domestic brand, it has built a lineup of models including national football player Son Heung-min, actors Cha In-pyo, Lee Jang-woo, So Yi-hyun, and singer Hwang Chi-yeul. Furthermore, based on a corporate philosophy that insists on only good ingredients, TS Trillion is advancing a differentiated marketing strategy with high-performance products, expanding its sales channels not only in the domestic shampoo market but also globally.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
