Special Discounts to Celebrate Winning All Three Major Domestic “Car of the Year” Awards
1 Million Won Cash Support for Passenger EVs, 500,000 Won for Commercial EVs
Online Coupons and Low-Interest Financing Programs Available
Hyundai Motor Company announced on the 2nd that, starting in March, it will operate special electric vehicle (EV) promotions to celebrate the Ioniq 9's achievement of the "2026 Car of the Year" Triple Crown. Last month, the Ioniq 9 was recognized for its product value after sweeping all three awards at the Car of the Year ceremonies hosted by the Korea Automobile Journalists Association, the Korea Automobile Specialty Journalists Association, and JoongAng Ilbo.
Hyundai Motor Company announced on the 2nd that starting from March, it will run various special EV promotions to celebrate the Ioniq 9 achieving the '2026 Car of the Year' triple crown. Hyundai Motor Company
This promotion is available to customers who sign a contract in March and take delivery in April. Purchasers of passenger EVs such as the Ioniq 5, Ioniq 6, Ioniq 9, and Kona Electric will receive a discount of 1 million won, while buyers of small electric commercial vehicles such as the Porter Electric and ST1 will be offered a discount of 500,000 won.
Interactive online events for customers will also be held in parallel. Until the 15th of this month, a roulette event on the official website will offer daily vehicle discount coupons worth up to 10.4 million won. Depending on the outcome, winners will receive differentiated discounts, with the first prize offering 3 million won and the second prize offering 1 million won.
Hyundai Motor Company has also prepared programs to ease the burden of vehicle management and financing. Customers using the installment product "Hyundai EV Burden Down" will be provided with the "Stress-Free Package," which supports body repair costs and automobile insurance deductibles for three years. Existing EV customers who make a repeat purchase will also be eligible for additional benefits, including a low interest rate of 2.3% or approximately 10% discounts on rental or lease fees.
A Hyundai Motor Company representative stated, "The Ioniq 9's Triple Crown achievement is the result of Hyundai Motor Company's electrification technology being recognized by experts," adding, "We will continue to expand tangible benefits so that more customers can experience the value of electric vehicles."
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