Daejeon Tourism Organization Recruiting for "Daejeon-Sejong Tourism and MICE Startup" Program

Up to 30 Million Won in Business Funding and Capacity-Building Support
for 13 Promising Startups

Photo by Daejeon Tourism Organization

The Daejeon Tourism Organization is publicly recruiting for the "2026 Daejeon-Sejong Tourism and MICE Startup" program to discover and support creative and innovative promising startups in the Daejeon and Sejong regions, with the aim of fostering a tourism and MICE startup ecosystem.

The application period runs from January 30 to February 20. Eligible business types for applicant companies include: ▲ tourism experience services, ▲ regionally specialized content, ▲ tourism and MICE infrastructure, and ▲ tourism deep tech. Startups at various stages of growth (preliminary, early-stage, regionally specialized, growth, and boost-up) can apply according to their development cycle.

For detailed information regarding the contest, companies wishing to participate through the Daejeon-Sejong Tourism Enterprise Support Center must register as members and input their company information on the Korea Tourism Industry Portal before submitting the required application documents.

Thirteen companies selected through a document review and presentation evaluation will receive a variety of benefits, including up to 30 million won in business funding, support through a professional acceleration program, office space within the Daejeon-Sejong Tourism Enterprise Support Center, assistance with corporate promotion and sales channels, investment attraction, and support for recruiting local tourism talent.

Kim Yongwon, President of the Daejeon Tourism Organization, stated, "This public recruitment is essential for responding to rapidly changing tourism trends, as 'innovation' and 'collaboration' based on the flexibility and ideas of startups are crucial. We will spare no effort in building a robust startup ecosystem where startups with creative ideas can take on challenges without fear of failure, so that tourism can become a key driver of the regional economy."