VisualCamp, an AI-based eye-tracking technology company, announced on January 29 that it has signed a strategic partnership agreement with Time Education C&P, an edtech specialist company. The partnership aims to introduce the literacy assessment and improvement programs "Read for School" and "Read AI" to the global edtech market.
Through this agreement, VisualCamp plans to expand its literacy assessment and improvement programs into new global markets by leveraging Time Education C&P’s domestic educational content distribution and overseas network. The two companies will be able to pursue various initiatives, including collaborations with local educational institutions, content localization, and hosting literacy competitions.
"Read for School," launched by VisualCamp last year, is a public education program equipped with AI-based eye-tracking technology that helps diagnose and improve students’ literacy skills in a personalized manner. The program extracts students’ gaze data from the device’s front-facing camera, analyzes their reading patterns, and provides optimized learning pathways. This program has been adopted by approximately 450 schools this year.
"Read AI," developed subsequently, is designed for the private education market to help students enhance their learning abilities through reading experiences. Students receive book recommendations through computer-based literacy assessments and engage in post-reading activities based on eye-tracking data. Currently, 200 academies nationwide are using the program.
Jaeseung Park, Co-Founder of VisualCamp, stated, "We will expand into broader global markets and jointly promote Korean edtech technology and content."
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