[New Year's Address] Shinhakgi, President of Suhyup Bank: "Bold Renewal as One Team with Employees"

Five Key Management Goals Presented

On January 5, Shinhakgi, President of Sh Suhyup Bank, stated, "This year, we will boldly pursue renewal as 'One Team' to achieve even greater progress."

In his New Year's address, President Shin expressed his gratitude to employees, saying, "Last year, we achieved tangible results in several areas, including our first-ever acquisition of a subsidiary since our founding, as well as in platforms and artificial intelligence (AI). We also brought about overall changes in the bank, such as robust asset growth and the expansion of a horizontal organizational culture."

He added, "This year will be shaped by a complex mix of variables, including exchange rates, the stock market, real estate, and policy, as well as the rapid proliferation of AI-centric technologies. Although the economic environment is challenging, we must reflect on ourselves with clear-eyed objectivity and, through this process, carry out bold renewal to ensure even greater progress for Suhyup Bank."

New Semester, President of Suhyup Bank. Sh Suhyup Bank

President Shin emphasized that this year, the bank must implement bold renewal that goes beyond simple structural improvements, and presented five management goals. First, he stressed 'sound management' through improving the funding structure and diversifying the portfolio. He outlined strengthening corporate banking capabilities by expanding the base of low-cost deposits, improving the quality of loans, and increasing productive finance. He also announced plans to realize broader 'value management' through practicing coexistence and inclusive finance. He emphasized that the bank will grow together with society by supporting fishermen, strengthening the role of the cooperative bank, and protecting financial consumers. He also presented 'future management' through new businesses with Suhyup Asset Management, 'differentiated management' by discovering unique products and services, and 'trust-based management' grounded in performance.

President Shin added, "Although the sea may always appear the same, constant change is happening beneath the surface. In the same way, Sh Suhyup Bank will become one team with all employees, fearlessly embracing the waves of change and moving powerfully toward a greater ocean through innovation."