On January 2, EASY BIO, a global animal feed additive specialist, announced that it has acquired 100% of the shares of BioMatrix, a U.S.-based feed additive company, through its American subsidiary, Pathway Intermediates USA.
Headquartered in Princeton, Minnesota, BioMatrix has been developing functional additives that maximize the efficiency of feed additives and raw materials based on its polysaccharide coating technology since its establishment in 1997. Leveraging its accumulated distribution experience and network in the pet additive sector, the company has expanded its business beyond traditional livestock to the high-value-added pet food market.
This acquisition aligns with EASY BIO's philosophy and market strategy, which since its founding in 1988 has pursued the vision of "a guide for sustainable livestock farming" through technological innovation in antibiotic alternatives, cost reduction, and livestock gut health solutions. It is also considered a significant achievement in the continued expansion of its North American business, following the establishment of Pathway USA in 2019 and the acquisition of Devenish North America in 2024.
The polysaccharide coating technology owned by BioMatrix is notable for protecting nutrients in the gastrointestinal tract of livestock more stably and effectively than conventional fat coating methods, preventing their destruction by microorganisms. This technology can be immediately applied to functional feed additives developed by EASY BIO and its subsidiaries, and is expected to be actively utilized particularly in the development of additives for ruminants such as cattle.
This has already been demonstrated by the commercial success of "Lipidol Protect," which applies BioMatrix's coating technology to "Lipidol," the core nutrient absorption enhancer of EASY BIO and Pathway USA, and has received positive responses in the U.S. and U.K. markets.
Furthermore, BioMatrix's experience in the pet market and its local network are expected to strengthen EASY BIO's competitiveness in the North American market, as its U.S. feed additive business, which had previously focused on livestock, expands into the pet sector.
Kwon Inhyuk, CEO of Pathway USA, stated, "Lipidol Protect, launched in collaboration with BioMatrix in 2023, has received significant interest from local farms and clients. With this acquisition, we have secured core coating source technology, laying the foundation for full-scale expansion not only in the United States but also in the global market. Moving forward, we will actively utilize the BioMatrix research center to accelerate the development of customized new products and maximize synergy with our existing U.S. operations."
Hwang Ilhwan, CEO of EASY BIO, said, "EASY BIO has continuously expanded its global business base through Pathway feed additive subsidiaries located in six countries, including the United States, and through Devenish North America. With this acquisition, we will present differentiated functional products based on advanced coating technology to partners worldwide, taking another step forward as a global company realizing sustainable livestock farming."
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