Shinhan Card Opens 12th Areumin Library Funded by Employee Donations

Shinhan Card announced on December 15 that it has opened the 557th Areumin Library, and the 12th created through employee salary donations, at the Suseo Youth Center in Gangnam-gu, Seoul.

This Areumin Library was established as a dedicated space for youth within the center. A total of 5,355 books, including e-books, were also provided. The Suseo Youth Center is operated by the non-profit organization The Better World, under commission from the Seoul Metropolitan Government, as a convenience facility for youth and local residents.

Shinhan Card opened the 12th Areumin Library, created through employee salary donations, on the 13th. At the opening ceremony held at the Suseo Youth Center in Gangnam-gu, Seoul, Kim Jonghyuk, Head of Brand Strategy at Shinhan Card (from left), Shin Ajeong, Chairperson of the Youth Operation Committee at the Suseo Youth Center, and Kim Jeongyul, Director of the Suseo Youth Center, are taking a commemorative photo. Shinhan Card

The opening ceremony, held on December 13, was attended by Kim Jeongyul, Director of the Suseo Youth Center; Lee Younggu, Chairman of The Better World; Kim Jonghyuk, Head of Brand Strategy at Shinhan Card; and other related officials.

Since 2003, Shinhan Card has been running voluntary salary donation programs, such as the "Love Account Fundraising," where employees donate a fixed amount from their salaries each month, and the "Salary Rounding Donation," where employees contribute 1,000 won or less from their monthly pay. Through these programs, the company has raised approximately 3 billion won to date.

Shinhan Card uses these donations to build Areumin Libraries and to provide medical expenses for children suffering from rare and incurable diseases. The company is also working to spread a culture of giving within the organization, including employee donations of goods through the "Areumin Win-Win Market."

A Shinhan Card representative stated, "We have been able to maintain our sharing program for 22 years thanks to the voluntary participation of our employees," and added, "We will continue to practice win-win management that fulfills our corporate social responsibility."