Kmong Targets Japanese Market by Matching K-Experts

Responding to Demand for "Korean Sensibility" in Design and Marketing

On November 24, Kmong announced that it will make a full-scale entry into the Japanese market, leveraging its pool of experts and expanding as a global human cloud platform.

Recently, as the popularity of K-content and K-beauty has spread across Asia, demand for the expertise and execution capabilities of Korean professionals has been rapidly increasing in Japan. In response to this trend, Kmong has launched a B2B customized service that connects domestic experts with differentiated professional capabilities to local Japanese companies, aiming to target the Japanese market.

Kmong is making a full-scale entry into the Japanese market and expanding as a global human cloud platform. Kmong

This initiative is being pursued with a "two-track strategy" targeting both local Japanese companies and Korean companies preparing to enter the Japanese market. First, Kmong matches domestic experts with Japanese design agencies and beauty and fashion companies, providing high-quality results tailored to local market preferences. This strategy targets the strong local demand for design and marketing content that incorporates Korean cultural codes.

For Korean companies seeking to enter the Japanese market, Kmong provides one-stop support for the entire localization process, including design, translation, and marketing. In particular, comprehensive agency services are offered across all aspects of marketing, such as influencer seeding, commerce activation, and social media management, to lower market entry barriers and help companies quickly establish themselves in Japan.

A Kmong representative stated, "This entry into the Japanese market is a strategic milestone for Kmong to become a 'global human cloud platform.' By introducing the proven capabilities of K-experts to the Japanese market, we aim to establish ourselves as a trusted business partner for both domestic and international companies."