Demonstration MOUs Signed with Global Berry Producer and Leading U.S. Wine Distributor
Daedong Robotics, the artificial intelligence (AI) robotics subsidiary of Daedong Group, announced on November 13 that it has signed memorandums of understanding (MOUs) with Artisan Vino, a U.S. wine distribution company, and the Spanish subsidiary of Hotifruit, a global berry production and distribution company. The agreements aim to advance agricultural robotics technology and facilitate market entry in the respective regions.
Through these agreements, Daedong Robotics has secured field demonstration bases in the world's largest agricultural markets-the United States and Europe-and established a foundation for developing agricultural field robot technologies optimized for local crops and working environments. The company plans to form a strategic partnership with Artisan Vino to develop automation technologies for vineyards, identify the needs of grape growers in the U.S., and reflect them in product development. With Hotifruit, Daedong Robotics will conduct tests of the transport robot's weeding functions at large-scale berry farms in Spain.
Daedong Robotics conducted a proof of concept (PoC) for an autonomous transport robot in July at the Hotifruit Berry Farm in the Huelva region of Spain. Daedong
Prior to these agreements, Daedong Robotics successfully completed a proof of concept (PoC) for its autonomous transport robot in July at the Hotifruit Berry Farm in the Huelva region of Spain. The test results received high marks for performance, precision, and automation level, demonstrating stable driving performance and operational efficiency.
Daedong Robotics has been enhancing its transport robot, which was commercialized in South Korea in February of this year. In July, the company unveiled a new model equipped with autonomous driving capabilities, and in August, it introduced a model with AI-based natural language voice recognition and control features. Having secured advanced mobility platform technology, Daedong Robotics aims to develop a '3-in-1' multipurpose agricultural field robot that integrates transport, weeding, and pest control functions, with plans to launch the weeding module in the first half of next year. Leveraging the field data obtained through these two collaborations, the company intends to accelerate research and development of products that directly address customer needs.
Yeo Joongu, CEO of Daedong Robotics, stated, "North America and Europe are core markets, accounting for approximately 50% of the world's farmland and about 70% of global agricultural product consumption. The demonstration bases secured through these MOUs will serve as a strong foothold for global expansion. Based on real-world data from the autonomous transport robot, we plan to complete a multipurpose agricultural field robot optimized to customer requirements and begin full-scale exports starting in 2026."
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