Tzuyang to Release 'Makdak Festival' Video on October 30... Chuncheon's Culinary Appeal Expected to Spread Nationwide

YouTuber Tzuyang Draws Enthusiastic Cheers from Citizens
Tastes Makguksu and Dakgalbi, Engages Directly with Festival Visitors

The video of Tzuyang, a popular YouTuber with 12 million subscribers who visited the Chuncheon Makguksu Dakgalbi Festival, will be released on October 30.

Chuncheon Makguksu Dakgalbi Festival_ Mukbang YouTuber Tzuyang's Makguksu Mukbang. Provided by Chuncheon City

On October 17, Tzuyang tasted a variety of Chuncheon delicacies, including makguksu and dakgalbi, and actively interacted with citizens and tourists at the festival site. When Tzuyang appeared around Gongjicheon, crowds instantly gathered, and the festival grounds were filled with cheers and the flashes of mobile phones.

This footage will be released through Tzuyang's YouTube channel on October 30. Even before the video’s release, posts related to "Tzuyang’s appearance at the Makdak Festival" have been spreading online and on social media, drawing significant attention.

The Chuncheon city government believes that this visit will be an opportunity to promote the excitement of the festival and Chuncheon’s culinary appeal nationwide. The city plans to closely monitor the spread of the video and strengthen online promotion through digital channels such as YouTube and social media to enhance the city’s image and boost tourism awareness.

A city official stated, "We expect this exposure to once again highlight Chuncheon’s makguksu and dakgalbi and greatly expand the promotional effect for tourism," adding, "We will continue to promote Chuncheon’s food and culture by collaborating with various influencers in the future."