300,000 KRW Shinsegae Gift Card Giveaway
47 Partners Join "Uplus2plus" in October
LG Uplus announced on the 12th that the cumulative participation count of its flagship membership program "Uplus2plus," which started in April last year, has surpassed 15 million. The photo shows the main benefits introduction page from October. Image=LG Uplus
On October 12, LG Uplus announced that its flagship membership program "Uplus2plus" has surpassed 15 million cumulative participations just a year and a half after its launch.
"Uplus2plus" is a membership program that offers a wide range of benefits across everyday life, including shopping, food and beverages, culture, and lifestyle. Customers can receive coupons each month on "Uplus2plus Day" through the "Your Uplus App."
According to LG Uplus, among the 15 million cumulative participations, the most popular partner was CGV. Compose Coffee and Daiso ranked second and third, respectively. By age group, teenagers mostly used Lotte Cinema and Ocean World; people in their twenties preferred Millie's Library and Baemin; and those in their thirties mainly used No Brand and Mad for Garlic.
To thank users for their support, LG Uplus has recently partnered with Starbucks to host various events. Until October 28, customers who leave a congratulatory message for the Starbucks partnership on the "Your Uplus App" event page will be entered into a draw to win prizes, including: a 300,000 KRW Shinsegae gift card (3 winners), 2 CGV tickets plus a combo set (100 winners), BBQ Golden Olive Chicken plus a cola (500 winners), and a Starbucks Cafe Latte T (1,000 winners).
From October 20 to 24, the "Star Week" event will also take place. Through the Uplus App, VVIP customers can collect 8 stars per day and VIP customers can collect 5 stars per day. By participating every day, VVIP customers can accumulate up to 40 stars in total. Stars can be redeemed for coffee or bakery items via the Starbucks app.
Currently, a total of 47 partner companies are participating in "Uplus2plus," offering a variety of benefits such as a 55% discount on Seoul Land park admission, a 15% discount on hotels in Japan through Klook, and up to a 30,000 KRW discount on accommodations through Yanolja Global. This month, eight new partners have been added, including Uber, BBQ, Not Only for Today, Sajo Mall, Bite Me, and Pongdang.
LG Uplus is also giving a complimentary iced Americano to new members who sign up for the membership. Anyone who registers by October 31, regardless of their mobile carrier, and enters the event page will receive the gift.
Jang Junyoung, Executive Vice President of Marketing Strategy at LG Uplus, stated, "Each month, we prepare membership promotions with benefits that are helpful in daily life, as a way to thank our long-time customers for their loyalty to LG Uplus. We will continue to enhance customer satisfaction by offering differentiated benefits."
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