Mokpo City and WeGive Sign Business Agreement to Promote Hometown Love Donation Program

Mokpo City held a briefing session with hometown love donation gift suppliers and took the lead in enhancing marketability using VR technology. Photo by Mokpo City

Mokpo City in South Jeolla Province has partnered with the private platform "WeGive" to promote the Hometown Love Donation Program. On the 17th, the city announced that it had signed a business agreement with Gonggammanse, a social enterprise and the developer of WeGive, to expand the donation environment.

WeGive is a private donation platform that has been operating since December last year in line with the Ministry of the Interior and Safety's digital service opening policy. It is designed to make it easier and more convenient for donors to participate in the Hometown Love Donation Program.

Since the implementation of the program in 2023, the city has been working to discover community-focused fund projects and expand the range of return gift items. Through this agreement, accessibility and convenience will be enhanced, and the city will also secure a variety of promotional channels through the private platform.

A city official stated, "With the introduction of WeGive, the Hometown Love Donation Program has entered a new phase. We will create an environment where anyone can donate easily and enjoyably, widely promote Mokpo’s appeal, and use this as a driving force for regional development."

Gonggammanse also commented, "Together with Mokpo City, we will support a structure where donors, local governments, and return gift suppliers can cooperate, and we aim to increase donor satisfaction and contribute to the local community."

Meanwhile, the Hometown Love Donation Program allows individuals to donate to local governments outside their registered address, receiving tax deductions and local specialty return gifts in return. Those wishing to donate to Mokpo City can do so through the Hometown Love e-Eum platform, the WeGive website, or Nonghyup Bank branches. The city also plans to conduct online campaigns and various promotional activities in cooperation with WeGive.