S-OIL Wins Excellence Prize at Korea Public PR Awards for 'GoodLOVES' Campaign

Recognition for Achievements in Upcycling Disposable Gloves

S-OIL announced on September 14 that it received the Excellence Prize in the Private Company category at the "2025 Korea Public PR Awards," organized by the Korean Society for Advertising and Public Relations, for its disposable vinyl glove upcycling campaign, "GoodLOVES."

S-OIL Public PR Award Excellence Award GoodLOVES Campaign Video Scene. Provided by S-OIL

The GoodLOVES campaign is a project that promotes resource circulation by collecting discarded vinyl gloves from self-service gas stations and turning them into durable reusable gloves and storage pouches, which are then distributed. The campaign video was released through S-OIL's YouTube and Instagram channels, receiving positive feedback from consumers.

Since September, S-OIL has also been running the second season of the "My GoodLOVES" campaign, which personifies the gloves. A company representative stated, "This award recognizes the practical value of our environmental protection efforts," and added, "We hope consumers will join us in this initiative with enthusiasm."