Strengthening Communication with the Younger Generation
Activities Including Content Creation and SNS Promotion Continue Until November
The Korea Housing Finance Corporation (President Kim Kyunghwan) held the inauguration ceremony for the first generation of university student promotion supporters at its headquarters in the Busan International Finance Center, Nam-gu, Busan, on September 1, 2025.
The Korea Housing Finance Corporation is holding the inauguration ceremony for the first generation of university student promotion supporters and taking a commemorative photo. Photo by Korea Housing Finance Corporation
This newly formed group consists of 16 university students who have a strong interest in promotion and social networking service (SNS) activities and were selected through a screening process. They will be divided into a total of four teams for their activities.
Until November 30, they will engage in planning and producing promotional content, participating in pop-up events, promoting through SNS online channels, and utilizing their respective campus clubs and communities for publicity efforts.
Following the inauguration ceremony, training programs to strengthen promotional skills and career counseling sessions were also provided. The corporation plans to gain fresh promotional ideas through the operation of this supporter group and to actively incorporate their feedback into the content creation process.
President Kim Kyunghwan stated, "Content created from the creative perspectives of university students will greatly help promote our corporation's products. I hope this activity will serve as an opportunity to broaden communication with the younger generation and provide participating students with valuable opportunities for growth and learning."
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