Hana Bank Opens 'Club1 Dogok PB Center Branch'

The Third Channel of Hana Bank's Premium Wealth Management Brand, Club1
Leading the Asset Management Market with Family Office and Living Trust Specialist PBs
Lee Hosung, CEO: "We Will Provide Asset Management Solutions that Exceed Expectations with a Client-First Approach"

On the 6th, at the opening ceremony of 'Club1 Dogok PB Center Branch,' Lee Hosung, CEO of Hana Bank (fourth from the left), conducted a ribbon-cutting ceremony with guests to celebrate the opening and took a commemorative photo. From the left: Kim Jinwoo, Vice President of Central Sales Group; Kim Junhyung, CEO of Sun & Greens; Lee Wonhyu, Branch Manager of Hana Bank Club1 Dogok PB Center; Lee Hosung, CEO of Hana Bank; Koo Sungwook, Director of Gangnam Severance Hospital; Yoon Sungbok, Director of Hana Financial Sharing Foundation (former Chairman of Hana Financial Group Board); Kim Younghun, Vice President of Asset Management Group. Provided by Hana Bank.

Hana Bank announced on the 7th that it has opened the 'Club1 Dogok PB Center Branch' (Club1 Dogok).

Club1 Dogok is a premium wealth management PB center that has been expanded and converted from the existing Hana Bank Dogok PB Center Branch into the premium asset management brand 'Club1.' This is the first new Club1 branch in about four years since the opening of 'Club1 Hannam' in 2021, and it is the third Club1 brand channel following 'Club1 Samseong' and 'Club1 Hannam.'

At Club1 Dogok, Hana Bank's in-house experts in taxation, real estate, trusts, and portfolio management provide a wide range of services for both traditional wealthy clients and the emerging young rich. These services include business succession, financial investment, real estate, taxation, legal affairs, as well as cultural and art events and private seminars.

Through this, Hana Bank plans to further solidify its position as the leading name in asset management in Dogok-dong, which is currently considered a fiercely competitive area for major domestic wealth management services.

Club1 Dogok is designed as a welcoming space for all visitors, based on a design concept that reflects Korea's unique culture of modesty and restraint. Consulting rooms are inspired by the traditional Korean color palette of Obanggansek, and the branch offers special cultural experiences through a social room equipped with state-of-the-art audio facilities and a digitally integrated seminar room.

Lee Hosung, CEO of Hana Bank, stated, "Hana Bank has always strived to provide the best wealth management capabilities for our clients with a 'Client First! Clients are our top priority!' mindset," adding, "We will offer not only the best asset management services but also unique cultural experiences in a space that exceeds expectations."

Hana Bank plans to maintain its leadership in the market by expanding its premium wealth management brand 'Club1' beyond the traditional wealth management (WM) market, establishing new brand channels in emerging key areas reflecting recent shifts in wealth, and providing diverse content for both traditional wealthy and young rich clients.

In addition, each Club1 branch is staffed with living trust specialist PBs who can immediately provide solutions for various wealth management needs such as living trusts and inheritance planning. The bank also offers its exclusive 'Family Office' service, a bespoke solution for ultra-high-net-worth individuals, delivered by Hana Bank's top-tier professionals.