Over 64,000 General Sale Units
Supply Concentrated in July and August
Schedule Adjustments Possible Due to Lending Regulations
In the second half of this year, approximately 137,000 housing units are scheduled to be offered nationwide, raising expectations for increased supply. However, due to the government's stringent lending regulations, it has become more difficult for genuine homebuyers to secure financing. As a result, both end-users and construction companies are increasingly likely to reconsider their application schedules.
According to Zigbang on July 7, a total of 156 apartment complexes, amounting to 137,796 units, are slated for sale nationwide in the second half of 2025. Of these, 64,697 units are for general sale. This represents an increase of about 94% in total units compared to the first half of the year, when 71,176 units were supplied. In terms of general sales, this is an increase of approximately 25%.
The supply scheduled for the second half of the year is concentrated in July and August. In July, 29,567 units are expected to be offered, and in August, 25,028 units are planned. From September to December, more than 10,000 units are projected to be supplied each month. As demand for new apartments has started to recover in major areas of Seoul and the metropolitan area since last month, developers are seeking to move up their sales schedules to reflect the improving market sentiment.
By region, the metropolitan area accounts for the largest share, with 89,067 units, or about 65% of the total. Gyeonggi Province leads with 57,240 units, followed by Seoul with 19,623 units and Incheon with 12,204 units, all scheduled for sale.
In Seoul, general sale complexes resulting from redevelopment projects are in the pipeline. In the second half of the year, sales are scheduled for Jamsil L Le in Sincheon-dong, Songpa-gu; Raemian Trini One in Banpo-dong, Seocho-gu; Galhyeon District 1 in Galhyeon-dong, Eunpyeong-gu; and Sillim District 2 Redevelopment in Sillim-dong, Gwanak-gu. In Gyeonggi and Incheon, large-scale supply will continue, mainly in public housing sites and urban development districts. Jinjeop District 2 and Wangsuk District in Namyangju, Hajung District in Siheung, and Yeongjong District in Incheon are all preparing for their main sales in the second half, following advance subscription rounds. In the provinces, Busan has the largest planned supply with 15,708 units, followed by North Chungcheong Province (6,929 units), South Chungcheong Province (3,875 units), Daegu (3,509 units), South Gyeongsang Province (3,437 units), and Ulsan (3,316 units).
However, there are still 27,265 units for which the specific sales timing has not been determined, known as "wolmijeong" (undecided month), making the actual concentration of sales within the year subject to change.
In particular, after the household debt management measures announced on June 27, there is a possibility that some complexes may adjust their sales schedules in response to financial regulations. For end-users, stricter loan limits for mortgages and tighter regulations on jeonse loans have made it more difficult to secure funds. Construction companies, in turn, must fine-tune both pricing and timing, taking into account the potential demand for applications and accessibility to financing.
Kim Eunseon, head of Zigbang's Big Data Lab, commented, "With mortgage loan limits capped at 600 million won and jeonse loans banned before property transfer, the conditions for end-users to secure funds have become even more challenging. At this point, both buyers and construction companies have no choice but to respond cautiously, by adjusting schedules or reconsidering their strategies across the presale market."
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