KB Securities announced on the 2nd that its PRIME CLUB, the industry's first asset management service, has won the grand prize in the 'Subscription-based Investment Management' category at the '2025 National Service Awards' for the fifth consecutive year.
At the '2025 National Service Awards' ceremony held at EL Tower in Seocho-gu, Seoul on the 26th of last month, Son Heejae, Head of Digital Business Group at KB Securities (right), and Park Kichan, President of the Institute for Industrial Policy Studies, are taking a commemorative photo. KB Securities
The National Service Awards, organized by the Institute for Industrial Policy Studies and supported by the Ministry of Trade, Industry and Energy and the Ministry of SMEs and Startups, comprehensively evaluates criteria such as ▲service value, ▲customer satisfaction, and ▲marketing and communication. The awards ceremony selects companies and institutions in each industry that have been loved by consumers for their services.
PRIME CLUB, which has won the grand prize in the subscription-based investment management category for five consecutive years, provides timely investment information focused on global macro issue analysis and practical domestic and overseas investment strategies. As of the end of May, the number of subscribers to this service exceeded 1.87 million, and it continues to grow steadily.
The most significant change for PRIME CLUB this year is the expansion of its previously online-focused content to offline channels. In March, KB Securities invited 300 customers interested in overseas stocks and pensions to a seminar titled 'Future Shift - Investing to Change the Future.' In May, the company invited 11 customers with high financial literacy to the 'PRIME Master Club' seminar, which provided strategies and insights from global investment experts and received a great response. In addition, as the domestic stock market environment turned favorable due to expectations for amendments to the Commercial Act and governance reforms, KB Securities held investment concerts from June 28 to July 6 in Seoul and four major metropolitan cities (Gwangju, Busan, Daegu, Daejeon), providing in-depth insights into domestic stock investment strategies.
Son Heejae, Head of Digital Business Group at KB Securities, said, "The growth of PRIME CLUB so far has been possible thanks to our customers. We will remain true to our original intention of focusing on the essence of investment and providing only honest information. KB Securities will continue to strive to become a financial partner that grows together with customers by offering deep insights."
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