Showcasing Acting Skills in Presidential Election Promo Video
Hits 6 Million Views... Online Users Say "Promote Them Immediately"
"The biggest star of this presidential election," "The birth of the second Chungjuman," "Please promote them immediately"...
During the 21st presidential election, an election information video posted by a public official from Gunsan City, Jeonbuk, has maintained its popularity even after the election ended. Online users are showing enthusiastic responses, saying, "The second Chungjuman has been born."
Park Jisoo, administrative officer who appeared in Gunsan City's presidential election promotional video. Official account of Gunsan City, Jeonbuk (Instagram @gunsan_official)
The video titled "Top 4 Most Terrifying Things Public Officials Hear on Election Day," posted on the official Gunsan City account, surpassed 6.1 million views as of the 10th (5.05 million on Instagram and 1.11 million on YouTube), making it a huge success.
The main character of the video is Park Jisoo, a 31-year-old administrative officer in the Hometown Love Donation Team of the Public Relations and Cooperation Division at Gunsan City. The reason this otherwise ordinary video became a sensation is because of Park's "dedicated acting" in the video.
Park realistically portrayed situations that frequently occur at actual polling stations, such as forgetting to bring an ID, entering the voting booth with someone else, requesting a reissue of the ballot, and violating the secret ballot principle. Through these performances, Park humorously conveyed important reminders for election day. Rather than simply delivering information, the video combined humor and acting, which led to an explosive response. Online users commented, "The official in charge should receive a special bonus," "They must be promoted immediately," and "There will never be a more memorable election guide than this," among many other enthusiastic reactions.
Park Jisoo, administrative officer who appeared in Gunsan City's presidential election promotional video. Official account of Gunsan City, Jeonbuk (Instagram @gunsan_official)
Even before this presidential election promotional video went viral, Park had already become somewhat of a local celebrity through a promotional video for the Hometown Love Donation Program. In a video produced in November last year, Park demonstrated their talent as a "social media star" by throwing themselves into a scene where they were kicked by a horse, showcasing remarkable acting skills. Due to this exceptional talent, online users are now naming Park as the successor to "Chungjuman" Kim Seontae, the administrator of the YouTube channel for Chungju City, Chungbuk.
In an interview with Yonhap News, Park explained, "Actually, the presidential election promotional video was the responsibility of the Media Promotion Team in the neighboring department, but because the filming concept was a bit unusual, I heard there was no one willing to do it. Since I am the youngest in my division and have no objection to filming videos, I volunteered to appear." Park added, "I filmed the promotional video as usual for our division, so I was surprised by the overwhelming response."
Regarding the nickname "the second Chungjuman," Park said, "Kim Seontae is like a 'god' in the field of public official promotion. He is incomparable to me. Just being mentioned alongside him is an honor, and I take it as encouragement to work even harder and to humbly carry out my duties." Park stated that they will continue to create videos that bring joy to citizens and promote city administration in a relatable way.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
