Up to 20% Discounts on Britax, Thule, and More
Volvo Car Korea announced on the 27th that it will operate a special benefit program for customers called 'Volvo Exclusive.'
Volvo Car Korea announced on the 27th that it will operate a special benefit program for purchasing customers called 'Volvo Exclusive.' Volvo Korea
The program was designed to provide a Swedish premium lifestyle through partnerships with various brands that align with Volvo's brand philosophy, targeting existing Volvo owners and new car delivery customers.
To this end, Volvo Korea has partnered with global car seat brand Britax, Swedish outdoor lifestyle brand Thule, Swedish natural lifestyle brand L:a Bruket, Swedish premium outdoor brand Fjallraven, Banyan Tree Club & Spa Seoul, and HD Hyundai Oilbank, among others. Customers will receive discount coupons of up to 20% for each brand.
Volvo Car Korea operates a variety of customer loyalty programs to enhance customer satisfaction. Since 2018, the company has run the 'Hej, Familj' Swedish lifestyle experience program for Volvo car buyers, and starting this year, it introduced the 'Volvo Family Repurchase Program,' which offers up to 2 million won in discounts to repurchasing Volvo customers and their family members.
Lee Yunmo, CEO of Volvo Car Korea, said, "We have prepared this so that more people can easily experience the Swedish premium lifestyle in their daily lives," adding, "We will continue to make diverse efforts to broaden our engagement with customers and ensure that Volvo owners can enjoy a wealth of benefits."
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