Erom Launches 100% European Organic Ingredient "ABC Juice" and "CCA Juice"

Erom, a company leading the way in healthy food culture, is launching two new premium health juice products: "Organic ABC Juice" and "Organic CCA Juice."

Since 2021, Erom Co., Ltd. has introduced its organic ABC Juice using the NFC method and eco-friendly pouches, receiving a strong response in the market. As a result, the company has won first place in the Health Juice category at the "Brand of the Year Awards" for four consecutive years.

The newly released products feature sterilized packaging for enhanced storage and portability, and the addition of Organic CCA Juice expands consumer choices. Notably, they are made with 100% ingredients certified by the stringent "European Organic Certification" and, through Erom's proprietary research, offer an optimal balance of taste and nutrition.

"ABC Juice" is a cleansing juice named after its main ingredients?Apple, Beet, and Carrot?and has enjoyed steady popularity for years. For consumers who found ingredient preparation and juicing inconvenient, Erom has addressed these concerns by offering a product that is both convenient and rich in taste and nutrition.

"CCA Juice" is made from Carrot, Cabbage, and Apple. It has gained attention alongside the recent slow-aging trend. However, its unique flavor and aroma have made it difficult for some to consume regularly. After extensive research, Erom has developed a recipe that is enjoyable not only for adults but also for children.

An Erom marketing representative stated, "We have conducted long-term research and development to break the perception that health juices are not tasty," adding, "We confidently present these premium organic health juices that people will want to drink again and again because they taste so good."

Both new products are produced in HACCP-certified facilities. They contain 0g of fat, saturated fat, cholesterol, and trans fat, and have a low calorie count of just 55kcal per pack (based on Organic CCA Juice), making them suitable for consumers who care about both health and calorie intake.

Meanwhile, the new products are attracting significant attention from various distribution channels even before their official release, with their first broadcast on Lotte Home Shopping scheduled for 18:30 on May 16, followed by a broadcast on Hyundai Home Shopping on May 22 and two more broadcasts on NS Home Shopping in early June.