Five-minute Walk from Galleria Luxury Hall
Gift Cards Worth up to 700,000 Won
FG Korea, the operator of the premium burger brand Five Guys, announced on April 28 that it will open its seventh location in Korea in Apgujeong, Seoul on the same day.
'Five Guys Apgujeong' is located in a prime spot near Apgujeong Rodeo Station. The store spans two floors with a total area of 400.2 square meters (121 pyeong) and offers 112 seats. It is within a five-minute walk from Galleria Luxury Hall, which is expected to create synergy with the department store. Additionally, the new ice cream brand Benson is scheduled to open in the adjacent building next month, which is anticipated to attract many customers.
To celebrate the opening of the seventh branch, a 'Lucky Seven' event will be held. On the opening day, the first seven customers whose receipts contain the number 7 exactly seven times will receive Five Guys gift cards. Among them, the first customer will receive a 700,000 won gift card, while the remaining six will each receive a 70,000 won gift card.
Customers who make purchases above a certain amount will receive limited-edition Five Guys merchandise, such as eco bags, keycap keyrings, and posters. A photo booth will also be set up in front of the store, offering instant photo printing as part of the event.
An FG Korea representative stated, "Apgujeong Rodeo is a key commercial district representing Gangnam in Seoul, and we expect to see a steady flow of young customers and foreign tourists." The representative added, "Five Guys Apgujeong plans to further strengthen its presence as a differentiated F&B brand that fits the local atmosphere."
Five Guys is a premium burger brand that started in the United States in 1986. It has gained global popularity for its exceptional taste and quality, and was launched in Korea in June 2023 under the leadership of Vice President Kim Dongseon of Hanwha Galleria.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
