Applications Accepted from the 18th to the End of May
Grand Prize of 1 Million KRW, Total Prize Pool of 3 Million KRW
Hwasun County (Governor Koo Bokgyu) announced on the 14th that it will hold the 'My Pick! Jeonnam Hwasun Recommended Travel Course Short-form Video Contest' to discover creative tourism content capturing the charm of Hwasun and to strengthen effective tourism promotion through SNS.
This contest is planned as part of a tourism promotion strategy utilizing 'short-form video' content, which is popular especially among the MZ generation. The main goal is to introduce Hwasun's top travel destinations in an attractive way through short and stylish videos lasting between 30 seconds and 1 minute.
Applications will be accepted from the 18th to May 31st, and anyone interested in traveling to Hwasun can participate individually or as a team.
The theme of the contest is 'Recommended Travel Video That Makes You Want to Go to Hwasun.' Any genre is acceptable as long as you creatively showcase Hwasun's various tourist attractions. Participants must upload their videos to their own Instagram or YouTube accounts with the required hashtags and then submit an application form.
The grand prize (1 winner) is 1 million KRW, the excellence award (2 winners) is 500,000 KRW each, the merit award (3 winners) is 200,000 KRW each, and the encouragement award (8 winners) is 50,000 KRW each (in cash or prizes), totaling 3 million KRW in prizes.
Jo Hyeongchae, Director of Tourism and Sports, said, "Through this contest, we expect to discover Hwasun's tourist attractions from unique perspectives and achieve natural promotional effects through SNS," and added, "We hope many people will express Hwasun's beautiful travel destinations with creative ideas."
For more details about the contest, please visit the Hwasun County Culture and Tourism website.
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