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Chorokbaem Media Resumes Stock Trading... "Accelerating Management Normalization"

Chorokbaem Media Resumes Stock Trading... "Accelerating Management Normalization"

Chorokbaem Media resumed stock trading on the 3rd, a day after the Korea Exchange decided to lift the suspension following a substantial review of listing eligibility on the 2nd. This marks approximately 21 months since trading was halted on June 28, 2023.


Chorokbaem Media announced on the 4th that to resume trading, it has thoroughly complied with the Korea Exchange's requirements, including changing the largest shareholder to resolve governance risks, restoring management transparency, and strengthening financial soundness through the disposal of non-core assets. The company has focused on normalizing management and regaining investor trust.


In particular, the company explained that simultaneously with the resumption of stock trading, its largest shareholder, QCPI Media Holdings, will voluntarily implement a lock-up on all common shares held for the next three years. This voluntary action aims to ensure management stability and investor protection, demonstrating responsible management to enhance corporate value and promote shareholder coexistence.


QCPI Media Holdings was established by Q Capital Partners (hereafter Q Capital), a mid-sized domestic private equity firm, specifically for acquiring Chorokbaem Media. Q Capital is a private equity firm with extensive experience in strengthening the fundamental competitiveness of numerous companies across various industries. It has attracted market attention by leading remarkable performance improvements through acquisitions such as Doosan Construction and Norang Food.


Doosan Construction has recorded continuous performance growth through Q Capital's systematic management strategies and financial structure improvements, while Norang Food has sustained sales increases through enhanced brand competitiveness and aggressive marketing strategies.


In fact, after Q Capital's acquisition, Doosan Construction achieved a 56% increase in sales and a 32% rise in operating profit, while Norang Food recorded explosive growth with a 105% increase in sales and a 54% rise in operating profit. These results are regarded as proof of Q Capital's outstanding corporate turnaround capabilities. Accordingly, market expectations are rising that Chorokbaem Media will also realize a successful turnaround based on Q Capital's management expertise.


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