CEO Choi Su-yeon at the General Meeting: "Naver's Direction is 'On-Service AI'... Ensuring Tangible Change"

Shareholders' Meeting Held at Green Factory in Seongnam on the 26th
AI Integrated into All Services... Personalized for Users
"Securing Leadership in the Global AI Market"

Choi Soo-yeon, CEO of Naver Photo by Yonhap News

Choi Soo-yeon, CEO of Naver (NAVER), emphasized on the 26th that "the key theme of the direction Naver pursues is On-Service AI," adding, "It should not be a separate service but naturally integrated into core services to create tangible changes that users can actually feel."

At the shareholders' meeting held that day at Green Factory in Seongnam, Gyeonggi Province, CEO Choi said, "Tomorrow, we will launch 'AI Briefing' based on HyperCLOVA X," and added, "It will not only provide important information quickly and concisely but also evolve into personalized recommendations and vertical services."

She stated, "We will also invest in improving search quality to deliver results that reflect users' interests and intentions," and "We will continuously strive to improve user experience and strengthen competitiveness." CEO Choi revealed a strategy to apply AI technology to the advertising platform and shopping to enhance user satisfaction.

She said, "On-Service AI aims to enhance value that users can feel in search, advertising, content, commerce, and more," and "We will increase efficiency through technological innovation and will not spare continuous research, development, and investment for user experience."

Furthermore, she said, "We will ensure that Naver's technology and service operation know-how demonstrate competitiveness overseas," and "We will create experiences for global users, imprint competitiveness worldwide, secure leadership in the global AI market, and provide value."