Expanding Sales Channels and Increasing Revenue for Local Agricultural and Specialty Products
Wanju County in North Jeolla Province will operate a dedicated brand section on the Post Office Shopping Mall starting next month to expand sales channels for local agricultural and specialty products and to secure more consumers.
According to the county on the 24th, this brand section will be established as a "Wanju County Exclusive Brand Section" on the Post Office Shopping Mall. The county plans to hold various events, including online promotional activities and support for promotions, to pioneer new sales channels and boost the sales of local agricultural and specialty products.
Currently, the county has registered and is selling products from 79 companies and 676 items on the Post Office Shopping Mall, with last year's online sales reaching 789 million KRW and showing a steady increase each year.
Consumers who wish to purchase local agricultural and specialty products from the county can visit the "Wanju County Brand Section" on the Post Office Shopping Mall website to explore a variety of products.
Kim Miyeong, head of the Department of Agriculture and Livestock, said, "We expect this will greatly help introduce local agricultural and specialty products to consumers nationwide and expand sales channels." She added, "We will continue our efforts to strengthen online marketing, promote the quality of county agricultural products, and establish a trustworthy brand for consumers."
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