Halfway Through Hanssem Saem Festa... Order Amount Up 18% Compared to Last Year

Runs Until the 31st
Offline Order Amount Increases by 44%

The cumulative order amount for Hanssem Saem Festa has increased compared to the previous event. Saem Festa, held both online and offline until the 31st, is Hanssem's largest sale event covering furniture, interior, and living products.

According to Hanssem on the 20th, the cumulative order amount from the 4th to the 16th, both online and offline, increased by 18% compared to the same period in the previous event (days 1 to 13). Offline order amounts rose by 44%, and online contract amounts increased by 33%, achieving solid results in both channels. In particular, it was explained that the remodeling consultation and contract trend, which was mainly offline, is expanding online through Saem Festa.

Saem Festa poster. Provided by Hanssem

The number of participants in the Saem Festa event also increased significantly. Customers who downloaded the Saem Festa coupon pack increased by 101%, and buyers of the ‘Welcome Deal,’ which offers various products at discounted prices to new members, also rose by 111%.

This Saem Festa has expanded the number of discounted products by about 70% compared to the previous event, offering approximately 2,600 furniture, interior, and living products at discounts of up to 85%.

Especially welcoming spring, products that can refresh spaces are recommended as ‘Season Picks.’ They offer a variety of home interior products at reasonable prices to newlyweds preparing for marriage, customers moving to new homes who need a ‘home refresh,’ and parents who want to redecorate their children’s rooms for spring and the new school year.

A Hanssem representative said, "Customer interest in Saem Festa, which has expanded its stage online and offline, has increased," adding, "We have prepared abundant discount benefits and various events for the 3rd and 4th weeks of Saem Festa."