Pohang City Officials Promote Traditional Market Shopping Relay... Revitalizing Local Alley Businesses

General Affairs Saemaeul Division, Construction and Transportation Business Headquarters, Green City Project Team, and Marine and Fisheries Bureau Join Shopping Campaign
Tourism Policy Division and Lifelong Education Division... Supporting Local Commercial Districts Through Holiday Shopping

Pohang City is continuing a relay shopping challenge event to promote public stability by revitalizing neighborhood commercial districts and to activate traditional markets.

On the 21st, the General Affairs Saemaeul Department, together with the Pohang City Saemaeul Association, visited Hyoja Market to continue the traditional market shopping relay. Photo by Pohang City

The city is conducting this event with the purpose of encouraging local businesses and related organizations to take the lead in shopping at traditional markets and small business stores within the region, thereby participating in revitalizing the local commercial districts. To ensure this is not a one-time event but a continuous shopping campaign, it is being promoted in a relay format.

On the 21st, the General Affairs Saemaeul Division, together with the Pohang Saemaeul Association, visited Hyoja Market to continue the traditional market shopping relay. On the same day, employees from the Lifelong Education Division purchased affordable and high-quality agricultural products and ceremonial items at Daehai Bulbit Market, sharing the joy of using traditional markets while also leading efforts to foster an environmental protection culture by using self-made eco-bags.

Additionally, on the 22nd, the Marine and Fisheries Bureau, along with about 50 members from the Gyeongbuk Province East Sea Regional Headquarters and the Korea Fisheries Management Association Pohang Federation, continued the shopping event at Guryongpo Traditional Market, injecting vitality into the traditional market struggling with economic recession and high inflation.

At Guryongpo Market, a refund event for Onnuri gift certificates will be held from the 23rd to the 27th in celebration of the Lunar New Year holiday. When purchasing domestic agricultural, livestock, and marine products, customers will receive a refund of 10,000 KRW for purchases over 34,000 KRW and 20,000 KRW for purchases over 67,000 KRW.

On the same day, employees from the Tourism Policy Division visited Yeonil Traditional Market to purchase holiday gifts, agricultural and specialty products, and seasonal items, enjoying the sights, food, and tasting experiences of the traditional market. About 30 employees from the Green City Project Team visited nearby Ocheon Market during lunch break, promoting the special 10% discount sale of Pohang Love Gift Certificates for the Lunar New Year and supporting local commercial revitalization by dining at restaurants within the traditional market.

Employees of the Tourism Policy Division visited Yeonil Traditional Market on the 22nd to purchase holiday gifts, agricultural and specialty products, and seasonal items, while enjoying the sights, food, and tasting experiences of the traditional market. Photo by Pohang City

Also, employees from the Construction and Transportation Business Headquarters who visited Keundonghae Market actively participated in the shopping event by purchasing ceremonial items and agricultural and livestock products in preparation for Chuseok using Pohang Love Gift Certificates and Onnuri gift certificates they had purchased in advance.

Employees of the Construction and Transportation Business Headquarters who visited the Keundonghae Market actively participated in the shopping event. Photo by Pohang City

A Pohang City official said, “We hope today’s shopping event will breathe new life into traditional markets and contribute even a little to revitalizing the local economy,” adding, “Even after the event ends, we will continue to encourage the use of traditional markets to take the lead in revitalizing the regional economy.”