A-Root announced on the 6th that it is in discussions to secure new distribution channels within the United States.
A-Root possesses not only global recognition, high quality, and price competitiveness for its own brand ‘SEWOO’ but also the technical capability to quickly respond to customers' customization demands for industrial mini printers. Through this, it has succeeded in securing numerous global companies such as Heineken and Philip Morris as clients.
In its entry into the North American market, A-Root plans to supply not only existing products but also additional products simultaneously, aiming to become a total solution provider. Since the second half of last year, it has been strengthening its approach to local total solution providers. The company explains that tangible results are expected to emerge starting this year.
An A-Root representative stated, “Based on our overseas sales network, we have been conducting stable transactions with global companies and have been recognized for our technical capabilities,” adding, “We will accelerate our North American market penetration and maximize the performance of our industrial mini printer business by expanding partnerships with local companies.”
He continued, “In addition to printers, we plan to develop various products to expand our business areas and secure mid- to long-term growth engines,” and added, “By providing customized total solutions that meet customer needs, we will further strengthen our position in the global market.”
A-Root has an overseas sales network spanning over 200 locations across more than 70 countries worldwide, securing major clients in the United States, France, Japan, and others. In the South American market, it holds high brand recognition centered on mobile printers. Based on the trust built through long-term business relationships, A-Root plans to strengthen its position in the North American market.
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