Crowdfunding Platform Tumblbug Surpasses 8.8 Billion KRW in Cumulative Funding for 'Isekai Idol'

Average Sponsorship Amount per Person Approximately 250,000 Won

Backpacker announced on the 27th that the crowdfunding project for the single volume and goods of "Beyond Dimensions: Isekai Idol (Ise-dol)" conducted on the crowdfunding platform Tumblbug has raised a cumulative total of 8.8 billion KRW.

The first round of funding, which ended in January this year, raised a final amount of 4.1 billion KRW, and the second round of funding, held nine months later, surpassed the previous record by 56% within just six hours of opening, reaching 6.4 billion KRW. Approximately 35,600 people participated in this funding, which took place over about a month from October 23 to November 22. The average sponsorship amount per person was 247,400 KRW, with official webtoon single volumes, special photo books, figures, and photocards sold.

Ise-dol, affiliated with Parable Entertainment, is a six-member YouTuber girl group based on virtual reality (VR) produced by popular YouTuber 'Uwakkud', with an official YouTube channel subscriber count reaching 720,000.

Kim Dong-hwan, CEO of Backpacker, said, "Through the success of this project, we have proven that virtual idols are no longer a subculture but have established themselves as a new cultural trend in K-pop," adding, "We will continue to actively support innovative content creators with a sense of mission as a funding platform leading cultural trends in content fields such as webtoons, games, movies, and music."