Newn AI Participates in 'Cosmetics Industry Conference'... "Analyzing Consumer Needs with Big Data"

Exploring the Beauty Market and Industry Outlook
Latest Trends and New Distribution Channels Announced
"Discovering and Providing Meaningful Insights"

Newen AI (formerly RSN), a big data analysis company specializing in generative artificial intelligence (AI), announced that it successfully completed a presentation on the future prospects of the AI-based cosmetics industry at the '2025 Cosmetics Industry Outlook Conference' held on the 12th.

Now in its 14th year, the conference is recognized as an event that helps cosmetics and beauty industry stakeholders proactively understand and prepare for the beauty market trends of the upcoming year.

The theme of this year's conference was 'Advancing through Self-Innovation,' featuring a total of four detailed presentations in the areas of distribution & consumption, products, marketing, and global. Newen AI was responsible for the distribution & consumption segment, presenting on the topic 'Beauty Consumers Examined through Online Big Data,' reviewing this year's beauty market and consumer trends, and proposing issue trends to watch in the coming year.

In particular, the presentation highlighted trend tendencies by beauty product categories and differentiated product points based on consumer preferences and perceptions. Attention was also given to new distribution channels such as Daiso, Musinsa, Beauticoolly, and Ably, rather than traditional purchasing channels.

Nam Yujin, head of the Consumer Analysis Team at Newen AI, stated, "By utilizing the AI big data analysis platform, we can deeply analyze changes in beauty consumers' behaviors and needs based on beauty categories, purchasing channels, and evaluation attributes," adding, "We will continue to discover and provide meaningful insights to help beauty companies become brands loved by consumers."

Meanwhile, Newen AI has changed its company name from RSN to Newen AI (NEWEN AI) to leap forward as a global company and recently passed the technical evaluation for the KOSDAQ technology special listing.